Eye Contact
I'll never hire someone who doesn't have a firm handshake and look me in the eye while s/he's speaking.
I don't have an explanation for this, but it's something I've learned in over two decades of hiring and firing salespeople. If you can't look me in the eye while you're talking I don't trust you, and more importantly my customers won't trust you.
Barack Obama had no problem looking John McCain in the eye, McCain could not. Not once.
That tells me one thing. McCain isn't as confidant of the product he's selling as he claims to be.
And, though I'm obviously an Obama supporter, such things are not lost, however subliminally on most people.
And, to be frank,I suppose it's to McCain's credit as a human being, that he's unable to fake a sincerity he certainly doesn't feel.
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